Making Sustainability MainstreamConscious, mindful, and responsible even when no one is watching. Our Story
LayaA confluence of plant-based materials. Discover More
TARABorn of Portuguese Montados, Imagined by Indian artisans. Discover More
TARUConscious, Classic, Timeless. Just LIke the trees we love. Discover More
MaterialsSourced globally, Crafted locally. Explore Our Materials
"Love fashion but love the planet more!"
NOTES FROM OUR FOUNDER
Welcome to Beej, our eco-conscious studio, where we put our heart and soul into creating gorgeous fashion accessories. Beej is a Sanskrit word which means ‘seed’. For me, and for each one of us at Beej, it denotes respect for life in every form.
This drives every decision we make. Our mindfulness and heartfulness towards our planet, our natural resources, our partners, our artisans and our consumers are at the center of everything we do.
I conceptualized Beej with the hope to give the two shining loves of my life – my daughter, Ekvira, and our four-legged companion, Buddy – an Earth that they deserve. At Beej, we are actioning our belief, ‘Love fashion but love the planet more!’ We believe that sustainability and style can, and must co-exist. You will find our products are crafted using various sustainable materials that are ethically and responsibly sourced.
We encourage you to explore our website, where you can read more about how we started, how and where we source our materials from, and what sustainability truly means to us. We hope that you will catch a glimpse of the passion and heart behind these words and see them reflected in our products.
Happy discovering and happy shopping!
Love and joy,
Chosen with Care
Every element in our value chain is chosen keeping in mind its sustainability impact – right down to our packaging.
Transparency above all
Our completely transparent supply chain keeps us accountable while driving informed choices for our patrons.
Created with Pride
We take immense pride in our nuanced workmanship and the superior quality of our materials.
Made on Demand
We hold minimal inventories and make on demand to reduce wastage of critical resources.
Designed For Ever
Our products are designed to be classic, stylish, and trend agnostic.
Specially for You
Our customizable options allow you to create pieces that are made for you, just the way you’d want it.